How to sell tires and wheels. How to open an online store of tires and wheels: numbers, facts, startup experience. One manufacturer different tires

When considering ideas about starting your own business, you need to pay attention to modern media. In particular, you can find a lot of tips on the Internet, ranging from articles with ideas for starting a business to extensive research on a certain type of activity. Let's take, for example, a section such as tire sales. And let's see if any forum will tell you how to start your own business.

Why tires

In this area, the seller is provided with a continuous, year-round (albeit with seasonal surges) influx of interested and solvent customers. The topic on how to start your own business on the car enthusiasts forum begins with the business of selling car tires.

In addition to selling tires from the manufacturer, it is quite possible to organize the sale of used tires. After all, drivers have different attitudes to their own safety. And if some people get rid of a set of tires after the first season, others will be happy to buy “almost new” tires cheaper for their old Zhiguli and will ride on them for several more years.

Why forums

Most of the articles on websites, as well as customer reviews in online stores, were written by the sellers themselves or at their request. Thus, they do not fully reflect all the information about negative aspects and difficulties. For anyone who would like to start their own business, a forum in the relevant direction will tell you what difficulties they will have to face.

There are quite a lot of offers in any area related to trade. And choose quality goods will help real reviews. For those who are looking for where to start their own business, the forum will help them decide on the assortment and find out customer requirements.

For example, it is not easy for a novice businessman to determine what tires are needed for SUVs, what buyers of tires for buses and trucks pay attention to, and also which brands and models are preferred for motorcycles.

About the tire business
Step-by-step plan for opening a tire store
How much does a tire store owner make?
Purchase of equipment
Preparation of documents
OKVED and taxation system

The business of selling tires has always been, is and will remain relevant as long as millions of cars drive on our roads. Despite the growing number of cars and car owners, entry into the tire business is not getting easier for new players. The reason for this is huge competition in the market, a large number of online players, and continuous price dumping. In fact, a newly minted entrepreneur has two options here: either invest millions in creating a large store with a huge assortment (in order to at least somehow stand out among competitors), or open a small service (tire fitting) and, based on it, a small trading department. Both options have the right to life, although the second requires much less financial resources to open, and accordingly looks like the least risky business...

About the tire business

The tire business is far from what it was 10-15 years ago. According to experienced businessmen, today an increasing number of car owners prefer to purchase tires in online stores. Especially in large cities and metropolitan areas. This certainly hits the real money hard retail stores. Therefore, in order to survive in an increasingly competitive environment, it is also necessary to move your business online and create an online store (the opening of which costs from 60 thousand rubles).

Although online things are not so sweet either. Other market players also understand the benefits of the Internet, which is why there are more and more online tire stores every year. However, it’s one thing to create an online store; any web programmer will do it for you. Another thing is to promote it and promote it as high as possible in search results. Advertising in Yandex Direct is an expensive pleasure, although it is a fairly effective means of attracting buyers. For example, 100 transitions to your website via Yandex Direct will cost you 1,500 - 2,000 rubles.

How much money do you need to open a tire store?

Be that as it may, the investment to open a tire store can amount to several million rubles. Taking into account that the premises will be rented. The main cost item is the creation of an assortment of tires. The main thing here is not to make a mistake with the initial purchase, so as not to overstock the warehouses with non-traditional items. If you have no experience, it is better to consult with experienced market players and study the market and demand as closely as possible. For example, the most popular tire sizes for foreign cars are as follows: 175/70 13, 175/65 14, 185/70 14, 195/60 15, 195/65 15, 205/65 15, 205/55 16. For expensive brands of cars (Toyota Prado, Volkswagen Touareg, etc.) sizes are in great demand: 225/65 17, 255/55 18, 265/65 17.

Some difficulties may arise with finding tire suppliers. The ideal option, although the longest, is to work for some time in a company that sells tires in your city or region (or find good friends there). This way you can thoroughly study the passenger tire market, which will subsequently greatly increase your chance of successfully building your business in this industry.

Experienced entrepreneurs argue that those stores that, in addition to trade, also develop service, have a greater chance of success. A good tire service that also sells tires will never fail. Tire fitters win customers much faster and easier, especially during the next “tire re-shoe” period. And it’s easier for the car owner - he bought tires from a tire shop and immediately replaced the old tires with new ones. In addition, tire shops sell used tires and make good money from it. Therefore, the path from opening a tire shop, and then sales department for the sale of tires seems to be much more “cheaper”, reliable and proven.

On the Kolesa.ru forum, a user under the nickname “nbv” published a very interesting material entitled “The tire business has come to an end.” He said that today fewer and fewer businessmen are earning serious money in the tire business. Some major players in a thirst to overtake competitors, they greatly reduce prices, selling tires almost at cost. As a result, they do not earn money themselves and do not allow others to do so.

Mistake of new entrepreneurs

The mistake of most market players is the pursuit of sales volumes. A wise manufacturer offers all sorts of bonuses to wholesalers; they stock up on thousands of tires, fill up their warehouses, and ultimately don’t know how to sell it all. It turns out that tires are sold with a ridiculous markup of 5-10%, instead of the required 30 percent markup. At the end of the season, such a company earns nothing, its employees quit, the company cannot develop its network, purchase new equipment, etc. The moral here is that you should not try to sell more, it is better to sell less, but at a higher price. After all, in order to sell more tires, you need more managers, more storage facilities, high logistics costs and so on.

In this material:

The number of car owners in Russia is increasing every year. For this reason, a business that is somehow related to the auto industry is attractive to investors. One of the areas of interest in this industry is the trade in tires and wheels. Creating such a project carries the risk of being forced out by competitors, so the entrepreneur will need a business plan for a tire store.

Project Summary

The investor’s goal is to open a tire store in a city with a population of more than 500,000 people. Source of financing - own funds entrepreneur. The point will be located in a rented premises with an area of 100 m², of which 60 m² is allocated for shopping room, and the rest of the space is used for storage.

The store is located in a densely populated part of the city near a busy roadway. There is a small parking lot nearby for 4 cars. Working hours: from 9.00 to 20.00, seven days a week. The main source of profit is the sale of car tires of different manufacturers and modifications. An additional source of income is the sale of wheels, hubcaps, and accessories.

Features of the tire business

The modern tire business is no longer what it was 15 years ago. Today this niche is crowded with competitors, and many entrepreneurs have preferred online sales real store. Today's consumers value their time, so they often order tires online.

To survive in the conditions of fierce competition, you will have to present a huge assortment of tires in the store, and this requires a lot of money. The second way to achieve success is to create an online store as additional tool to find customers and increase sales. The third option is to open a tire store and tire repair shop on the same territory.

Advantages of the tire business:

demand for the product;
the average receipt per sale is 15,000 rubles;
constant and stable income.

The disadvantages of the project include the large size of the start-up investment and the influence of seasonality.

Market analysis: target audience, competition and risk assessment

Before you take the first steps towards achieving your goal, you need to marketing research. It is important to find out what the demand for tires is in a particular region. A large number of car owners are concentrated in large cities. Each of them has to buy new tires every 2 years when the old ones wear out. Discs are purchased somewhat less frequently, since in most cases they can be repaired.

In a city of 500,000 people, about 100,000 are registered and in operation Vehicle. Even if there are 10 competitors, there are 10,000 potential customers for each, that is, 5,000 sales per year. This means that each store will be able to sell up to 13 sets of tires daily. This is a very high figure, considering the size of the average check.

TO target audience include vehicle owners living in the city. Of these, 60% are men and 40% are women. These are people with average incomes of different age categories. Most of The target audience uses their car to earn money - these are taxi drivers, sales agents, merchandisers, workers large companies. Approximately 10% of target audience are SUV owners. These are people with high incomes.

The main risks of the project include:

termination of the lease agreement;
decrease in purchasing power of the population;
increasing the purchase price of tires;
natural disaster, fire and other emergencies;
the emergence of new competitors in the city.

Organizing a tire sales business step by step

The organizational plan includes several stages of work. The first step is legalization of activities. After receiving the status of an entrepreneur, you can start looking for premises for a store and purchase equipment. Next, you have to find suppliers of tires, create the main product categories, create an assortment and make purchases. Recruiting staff and launching a retail outlet is the final stage of work.

Legalization of business

Suitable for a tire store organizational form IP. To register, you need to come to the tax office at your place of registration and submit an application on form P21001. Have the following documents with you:

passport with copies of all pages;
TIN and copy;
a receipt confirming the fact of payment of the state duty (800 rubles).

In order for an entrepreneur to apply a simplified taxation system, at which rates of 6% of income or 15% of the difference between income and expenses are available, you will have to write a corresponding application. If this is not done within 30 days from the date of submission of documents, the businessman will find himself in common system taxation, which is characterized by more complex reporting.

Attention! In the case of trading tires and wheels, it is better to choose a tax rate of 15% of profit, since the markup on this product is small - from 15 to 30%.

When submitting documents, you need to select and indicate OKVED codes from the classifier of activities. Suitable for tire shop 45.32.2 – “ Retail automotive parts, assemblies and accessories."

The main requirement for a store location is a good location, near busy highways, in full view of car owners. Tires and wheels are large-sized goods, so you will need a lot of space not only for display display, but also for storing a supply of tires. On the other hand, the larger the area, the more expensive the rent. It is important to find a middle ground here.

The lease agreement must be concluded for a long period - its sudden termination will cause damage to the entrepreneur. The next step is to obtain permission to operate the building from the SES and fire service. This process may take 1 to 2 months.

Purchase of commercial equipment

To accommodate large and heavy goods, special racks and shelves will be required. They are installed along the walls or in rows so as to accommodate as much product as possible. In addition to this, you will need cash machine, desk or desk for administrator, chair. To provide good lighting you will have to install additional lamps. Raster overlays are suitable for the ceiling; you will need 8–10 of them. To keep records you will need at least a simple laptop.

Search for suppliers and formation of assortment

It is important to find reliable tire suppliers who are willing to cooperate with start-up entrepreneurs who cannot immediately purchase a large batch of goods. The business owner must find out which positions are in demand among motorists and which are not in demand.

The store’s assortment should include tires from different manufacturers, including domestic ones, since they are affordable. Tires differ in season, size, profile height, and tread pattern. Each option must be available to the client. A separate category of goods is tires for SUVs, which are divided into groups:

universal;
mud;
highway

Attention! You should not buy slow-moving items. They can be delivered to order. This strategy will allow you to avoid stockpiling of goods in the warehouse.

Staff

It is better to hire young men who are well versed in tires for the store sales position. It's good if they have experience in the automotive parts trade. You will need 2 sellers and 2 loaders working on a 2/2 schedule. The administrative position will be occupied by the business owner, and accounting can be outsourced. A cleaning lady is needed to keep the store clean.

Advertising and Marketing

To attract customers to the store, you will have to regularly invest money in advertising. Before opening a tire shop, you need to order a bright sign. Good results can be achieved by distributing flyers in places where the target audience gathers - in supermarket parking lots, at busy intersections. Posting advertisements for tire sales on online message boards will also help you consistently find new customers.

Most The best way promotion is word of mouth. It will work if prices for goods in the store remain at an acceptable level. It’s better to earn less but sell the product faster than to inflate the cost and lose a customer.

Website creation and online trading

Selling tires online is a great business idea. In parallel with the real point of sale it is worth creating an online store that will present the entire range of tires with detailed description and characteristics. Prices for goods on online platforms are lower than in markets or in showrooms, since you don’t need to spend a lot of money to maintain the platform. For this reason, people are willing to order online.

Creating your own website will take no more than 1 month. For this you will have to pay about 60,000 rubles. To promote a store, you need to hire a specialist who will set up advertising in Yandex Direct so that potential clients could get to the site. Monthly costs for maintaining the project will be 25–30 thousand rubles.

Financial calculations

IN financial section The business plan contains calculations based on which it is easy to find out how effective the project will be. The entrepreneur must compare expected income with fixed costs store, determine the profitability of sales and the time to reach the break-even point.

Investments in the project

The costs of opening a tire store include expenses for:

individual entrepreneur registration – 800;
arrangement of the premises - 50,000;
purchase commercial equipment – 60 000;
purchase of an assortment of goods – 1,000,000;
advertising – 25,000.

Total: 1,135,800 rubles.

Current expenses

Monthly business expenses include the following items:

premises rental – 50,000;
wage fund – 90,000;
working capital – 500,000;
outsourcing – 8,000;
advertising – 10,000;
tax – 15% of profit.

Total: 658,000 plus tax.

Tire store revenues and expected profit calculation

The average bill for a tire store is 15,000 rubles. Provided that only 2 sales are made per day, the retail outlet’s revenue for the month will be 15,000 x 2 x 26 = 780,000 rubles. To determine net profit, you need to subtract monthly expenses and tax deductions from this amount. Let's do the calculations:

780,000 – 658,000 = 122,000 – the difference between the store’s income and expenses;
122,000 x 0.15 = 18,300 – tax (15% of the difference between income and expenses);
780,000 – 658,000 – 18,300 = 103,700 rubles – net profit point of sale.

As can be seen from the calculations, selling tires is an economically viable business idea. By making more than 2 sales per day, you can expect an increase in profits by 1.5–3 times. The payback period for the project will be 8–16 months, depending on the number of successful transactions.

Opening a store selling tires requires significant financial investments, the bulk of which will be used to create an assortment of products. The project is quite difficult to implement and involves a lot of risk due to high competition. To stand out from the existing stores in the city, you will have to be flexible. One option is to open a tire repair shop next to the retail outlet. In this case, customers will have the opportunity to immediately install new tires on their car.

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Becoming a franchisee of the Finnish Nokian Tires is definitely profitable if you already have a business that lacks a brand. If you build everything from scratch, then the payback period is unclear

Tire workshop at the Vianor flagship tire center in Leningrad region (Photo: RIA Novosti)

Entrepreneur Dmitry Shmatov from St. Petersburg rebuilt his car service center into a tire center under the Vianor brand in 2010. Investment of 10 million rubles. (a third of which was compensated by the franchisor) he recaptured in just over two years. Twice a year, when motorists “change their shoes,” the monthly revenue of his tire center is about 1 million rubles, and out of season it is half as much.

Vianor in numbers

$800 million Nokian Tires has invested in its plant in Russia since 2005

1429 tire centers around the world are part of the Vianor network

411 Vianor centers operate in Russia

26% Nokian Tires sales are in Russia and the CIS

37,4 billion rubles helped out Nokian Tire LLC, which sells Nokian tires in Russia, in 2014

Source: company data, SPARK

Franchisor's view

Finnish tire manufacturer Nokian Tires has one of the largest branded networks for the sale of tire products in Russia, operating under the Vianor brand. According to the company, the network now includes 411 tire centers, of which only two are owned, and the rest are open as franchises. In 2015, 35 points opened, and 15 stopped working.

According to Andrey Pantyukhov, CEO of Nokian Tires Russia, in order to become a franchisee, the company needs to pay a one-time entrance fee of 60 thousand rubles, and then pay annual contributions to the marketing fund - 25 thousand rubles. Franchisees enter into a commercial concession agreement with Nokian Tires for a period of five years. “As a rule, franchise tire centers are opened by people with experience in this business,” explains Pantyukhov in an interview with RBC.

The requirements for the premises of a tire center are quite stringent, since Vianor positions itself as a premium network. “There must be a convenient location for clients, convenient access, there must be parking and a recreation area for clients,” Pantyukhov lists. The area of the sales area must be at least 45 square meters. m, warehouse - from 100 sq. m. The franchisee must agree with the company on the external and internal design of the center. Nokian Tires recommends to its partners several agencies that are familiar with the requirements to carry out finishing work.

“A partner’s investment can be small - within a few hundred thousand rubles - and consist of upgrading an existing tire center,” says Pantyukhov. — If a tire center is built from scratch, investments can range from 40 million to 100 million rubles. — depending on the format, area and number of tire service stations.” To help a partner at the start, the company provides him with free financial support in the amount of 500 thousand rubles. for the first open center and up to 2 million rubles. for subsequent ones. In addition, Nokian Tires, at its own expense, supplies the franchisee with signs, sales and tire fitting equipment (it remains the property of the franchisor, and in the event of termination of the contract, the franchisee must return it or buy it back).

Nokian Tires compensates franchisees for half of the advertising costs for their tires. She provides free uniforms for salespeople and provides free sales training twice a year. In addition, for marketing support of franchisees, for which they pay a nominal 25 thousand rubles, Nokian Tires gives them all sorts of pleasant little things - fountain pens with Vianor symbols, sweets, sun shades for cars, ice scrapers, small bags, key rings, flavors . “Souvenir products are given to customers free of charge and are very popular among them,” Vianor franchisee Dmitry Shmatov from St. Petersburg tells RBC.

The main requirement for Vianor franchisees is to provide a multi-brand product line for the buyer, which will be dominated by Nokian Tires sales. Thus, within five years, new partners must increase the share of both the premium (Nokian Hakkapeliitta, Nokian Hakka) and mid-price segments (Nokian Nordman) to 60% of tire sales in the center. Nokian Tires does not control the selection of other brands in the line of partner tire centers, but they must be in stock. “We can sell tires of any brands, but Nokian tires are our priority,” Alexander Makarov, manager of the Vianor tire center in Mezhdurechensk (Kemerovo region), confirmed to RBC.

In addition, Nokian Tires sets a minimum recommended sales price. The franchisor checks the centers for compliance with the requirements: he sends secret shoppers who monitor the assortment, prices and ensure that Vianor sellers primarily offer the Nokian brand.

Nokian Tires does not track financial indicators franchisees: it is impossible to bring more than 200 cities across Russia where there are Vianor centers to a single denominator, Pantyukhov explains. But the company proceeds from the fact that any tire center must sell at least 1.5 thousand tires per year, which usually gives sales of about 8 million rubles. “These are the minimum levels - large quantity members of the network, especially in large cities, have turnover that is an order of magnitude higher than these figures,” says Pantyukhov.

Franchisee's view

Commercial director of the Vianor tire center network in Barnaul, Dmitry Baginsky, believes that working with Nokian Tires is profitable. “They themselves are looking for partners in the regions and offering interesting terms of cooperation,” he told RBC. Baginsky opened the first center under the Vianor brand in Barnaul in 2008, having converted an existing tire shop, and now has four points under his management. Investments in the latter, built from scratch and opened in December 2014, were about 60 million rubles. It has an area of about 1 thousand square meters. m there is not only a tire service, but also a large sales area and a warehouse.

Shmatov from St. Petersburg already owned a car repair shop when he decided to add a tire shop and shop to it in 2010; since he already had land, communications and part of the buildings, investments did not exceed 10 million rubles. He returned them after just over two years of work. Alexander Nakonechny from Novosibirsk says that the refurbishment of the existing center (without significant construction work) will cost 1-2 million rubles, which can be returned within six months.

The revenue of tire centers is subject to seasonality: in the high season (March-April and October-November), when there is a massive “re-shoeing” of cars, it can differ significantly from the low season (the remaining eight months of the year). Shmatov from St. Petersburg talks about 0.5 million in the low season and 1 million rubles. per month in high, and Baginsky from Barnaul - about 2.5-25 million rubles. for a tire center with an area of 1 thousand square meters. m. Such a big difference is explained not only by the surge in tire sales and demand for tire fitting. Oleg Khryashchev from Dmitrov near Moscow says that the conversion of buyers of new tires into tire service clients reaches 90%. “Almost everyone who buys tires prefers to have them installed there,” he tells RBC. - But Additional income depends on the number of tire service stands: if you have only one post, then all customers cannot be offered to “change their shoes.” A representative of the Kirov company Regionshina says the average revenue of the Vianor center is 2-3 million rubles. per month, Nakonechny from Novosibirsk - about fluctuations of 1.5-2.5 million rubles. per month. “In the off-season, the tires generally stand, the rest of the goods work,” says Khryashchev from Dmitrov. According to his estimates, in the low season “non-tires” (oil, accessories, spare parts) can bring in up to 40% of revenue - twice as much as in the high season.

Nokian Tires does not control the markup. "IN better times our markup is 10-15% on top of the minimum price,” says Nakonechny from Novosibirsk. — When the season ends and many are left with leftovers, price anarchy begins—a holiday for the client. Traders go down to 5%, and some probably sell at the purchase price.” Shmatov from St. Petersburg says that some tire brands provide retailers with a retrobonus of 10-15% of sales volume. Stores, knowing that they are guaranteed to receive a percentage of sales, sell such tires at the purchase price.

Not a single Vianor franchisee wanted to give absolute profit figures: most talk about an average annual figure of 10-15% of revenue.

Increase business margins additional discounts from the manufacturer. According to Baginsky from Barnaul, with a certain sales volume (“several thousand tires per month”) Nokian Tires allows you to buy tires directly from the plant in Vsevolozhsk, bypassing distributors, which significantly reduces costs, since the manufacturer pays for the delivery of tires. “Reducing logistics costs allowed us to save 2.5% of the purchase price, which we paid for delivery to distributors,” says Baginsky. For partners who buy tires directly from the company, other concessions are possible, such as deferred payments.

Only large partners have the opportunity to purchase directly from the manufacturer - from a thousand tires per month, complains Shmatov from St. Petersburg. However, according to Baginsky, with smaller volumes this is not profitable: “The truck assumes a volume of from 800 to 1200 tires, with smaller volumes no manufacturer is interested in this.” There are no restrictions on the volume and frequency of purchases from regional distributors (35 across the country). “During the season - in October-November and March-April - you can purchase tires once a week,” says Shmatov from St. Petersburg. Out of season, he usually makes purchases once a month.

Most franchisees easily comply with the requirement of a 60 percent share of Nokian Tires products in sales. In Mezhdurechensk and Kirov, the share of Finnish tires even reaches 70%, but Nakonechny from Novosibirsk says that in the capital of Siberia even a share of 40% is considered good indicator. “Other brands, like Bridgestone, have historically thrived in our region,” he explains. According to the entrepreneur, Nokian Tires understands deviations from standards - competition with other brands is quite high, and no one wants to lose a sales channel.

According to Khryashchev from Dmitrov, a big plus of Nokian Tires is the extended warranty on tires. “We change or repair tires for free, regardless of the nature of the damage: a hernia, a rupture, a puncture that cannot be repaired,” he says. The warranty is unlimited as long as the tire is subject to use (tread height not lower than 4 mm). Nokian Tires will reimburse all expenses of the franchisee for warranty work.

There used to be a markup!

Franchisees interviewed by RBC named increased competition from online stores as one of the main difficulties in the tire business, which led to a several-fold drop in the markup on Nokian Tires tires. “Six years ago we had a markup of 40-50%,” admits Baginsky from Barnaul. In addition, branded tire centers began to lose customers due to the fact that products began to be sold in hypermarkets at minimal prices, noted two entrepreneurs interviewed by RBC. “Hypermarkets really “squeeze all the juice” out of entrepreneurs, but in the case of Nokian this effect is less noticeable, since the company controls the minimum price for its products there too,” notes Shmatov from St. Petersburg.

Sometimes profitable project can contribute to the solution environmental problems. Tire recycling as a business: profitability, reviews and business plan with calculations to help a new entrepreneur.

Description

Global volumes of waste plastic, glass and rubber amount to millions of tons. Therefore, the need for enterprises for processing recyclable materials increases every year. The problem is that the equipment for this is expensive.

Treatment plants are even more expensive, without which the plant pollutes with emissions environment nothing less than trash. It is much easier and cheaper to open new landfills for waste disposal, especially in Russia with its vast expanses.

Experts believe that if you focus on small volumes of recycling, tire recycling activities can be economically profitable.

There are several options for tire recycling ideas:

Grinding into crumbs. The resulting substance is used for automobile parts, as a substrate for road construction, for filling sports equipment, and for repairing bridges.
Tire restoration. The worn tread is removed from the tires and a new one is applied. A cold or hot technological method is used. Significant savings Natural resources, because to manufacture one tire “from scratch”, 30 liters of oil are needed, and when manufactured using the retread method - 5 liters.
Pyrolysis. At very high temperatures Fuel, gas, carbon black and steel cord are obtained from tires. The technology is unstable, expensive and takes a long time to pay off.
Complete destruction by burning. This releases energy that can be used in production.

The first two technologies are environmentally friendly; when using pyrolysis and combustion, harmful substances are released into the atmosphere. “Dirty” production will require lengthy and expensive approvals from environmental authorities environmental services, as well as installation of special treatment facilities.

And given the relative innovation of tire retreading and the skeptical and wary attitude of consumers, your best bet is to get into the tire crumb business.

The main difficulties in implementing the project are obtaining raw materials and sales finished products. In a sparsely populated area there will be problems with both, so production should be launched near a metropolis.

Business plan

The implementation diagram looks like this:

registering an enterprise and obtaining permits to operate;
study of technology;
production location planning;
purchase of equipment;
purchase of raw materials;
hiring workers;
sales of finished products;
financial calculations.

When working with recyclable materials, competition is insignificant and you don’t have to do detailed market research. Numerous service stations and tire shops are stable suppliers of used tires, and with high construction rates there is always a demand for recycled products.

Download ready business-tire recycling plan can be found at .

Registration and permissions

A tire recycling business can be registered in the form individual entrepreneur(800 rub.) or (4,000 rub.).

Waste tires belong to waste hazard class 4 - low-hazard substances. To carry out activities for the collection, transportation, processing, disposal, neutralization, disposal of waste of class 1-4, a license issued by Federal service on supervision in the field of environmental management.

The validity period of the license is unlimited, the cost of obtaining is 7,500 rubles.

In addition to the license, it is necessary to obtain work permits from the Sanitation Station and the State Fire Supervision Authority.

Technology

The process of recycling tires by shredding occurs as follows:

Collection of tires.
Sorting and selection of recyclable tires. Removing thorns, nails and other foreign elements.
Cutting tires into small pieces.
Loading the material onto a conveyor and then into a special installation, where the rubber is crushed and the metal components of the tire are removed.
From the shredder, the crumbs enter the rotary crusher, where they undergo another stage of grinding and purification from impurities.
To obtain the purest possible rubber, the material is further processed in a separator.
The crumbs are sorted into fractions on a vibrating sieve.
To obtain an especially fine powder, the crumbs are passed through a grinder.
Packaging of products ready for shipment.

For storage in a warehouse, it is necessary to ensure room temperature and dry air, since high humidity has a negative effect on the processed material.

Except crumb rubber, during the recycling process, the textile component of the tires and metal wire remain, which can be scrapped.

Room

A tire recycling business should not be located close to residential areas. It is best to rent part of the workshop from industrial enterprise in the industrial zone. In this case, you will not have to deal with bringing the premises into compliance with fire and sanitary standards.

The size of the mini-factory should be approximately 300 square meters. m. to accommodate everything necessary equipment, a warehouse for raw materials, a warehouse for finished products and a change house for workers.

The premises must have proper communications - electricity, water supply, heat supply and sewerage.

Equipment

The most cost part- this is the purchase of equipment for production. To ensure uninterrupted technological process, you will need the following machines and accessories:

equipment for removing the bead ring from the tire;
tire cutting machine;
devices for grinding rubber into crumbs of different fractions;
conveyor for feeding material;
magnetic separator – 2 pcs.;
air separator;
vibrating sieve for different degrees of crumb filtration - 2 pcs.;
bunker for collecting crumbs;
storage bin for metal wire;
dust cleaner;
electrical panel;
loader.

In addition, you need to purchase:

Containers for packaging crumb rubber.
A vehicle if you plan to independently deliver products.
Workwear and protective equipment for workers.
Computer and office equipment for record keeping.

Raw materials

Used car tires for recycling can be purchased:

at stations and;
at large motor transport enterprises;
at a recycling collection point, or open your own waste tire collection points.

The big advantage of tire recycling as a business is that the cost of old tires is very low, sometimes you can get it for free, and in some cases you can earn money for recycling.

Hiring workers

Depending on the volume and schedule of work, production will require:

Shift supervisor - 2 people.
Equipment operators - 4 people.
Loaders - 2 people.
Driver - 1 person
Receiver at the tire collection point - 1 person.
Product distributor - 1 person.
Accountant - 1 person.

To save money, some of the functions of accounting, sales and general management can be taken over by the business owner.

Since the business is specific, and workers will have to deal with waste, the company will most likely have a high staff turnover.

Sales of products

The main consumers of the mini-plant are construction organizations and enterprises for the production of building materials. List of manufactured products including crumb rubber for improvement technical characteristics wide enough:

roofing moisture-resistant coating;
railway sleepers and gaskets;
filler;
shoe soles;
road surface;
paving slabs;
fiber concrete;
various rubber products.

Wire from tires obtained as a result of processing is handed over to scrap metal collection points.

Financial calculations

The main initial investment in the idea of a processing business is the purchase of equipment. Manufacturing technology cannot be organized in a handicraft way, so a full set of machines is required to complete the production line.

Sum capital investments consists of the following costs:

№	*Naming of expenditures*	*Amount, rub.*
1	Registration costs and permits	10 000
2	Workshop rental (2 months)	100 000
3	Indoor renovation work	60 000
4	Purchase, installation and commissioning of equipment	2 800 000
5	Purchase of vehicles	450 000
6	Purchase of raw materials and supplies	50 000
7	Product promotion	50 000
8	other expenses	30 000
Total		3 550 000

The amount of monthly production costs is approximately equal to:

On average, the recycling line can recycle 3 tons of tires per day. From this amount of raw material, approximately 2 tons of crumb rubber and 800 kg of steel cord are obtained. The price of crumbs depends on the fraction, on average it is 17 rubles/kg. Scrap metal is accepted at 6.5 rubles/kg.

There is also additional income from accepting tires for recycling from delivery companies, at 1,500 rubles per ton. Presumably, this is 20% of the total volume of incoming tires.

The total monthly income of the mini-factory is:

With annual expenses (including initial investments) of 9,010,000 rubles. and an income of 14,436,000 rubles, a business with the given parameters will pay for itself in six months.